USA Softball

USA Softball owns many federal trademark registrations and applications of word marks including, but not limited to:

• ASA Softball ®, USA Softball ®, ASA/USA Softball®, Amateur Softball Association ®
• Softball Capital of the World ®
• USA Softball International Cup™
• Road to Oklahoma City ®
• Mecca of Softball ™
• ASA ®
• ASA Certified ®
• ASA Umpire ®
• Balls and Strikes ®
• Certified ASA Softball ®
• Softball…The Game America Plays! ®

The USA Softball logo is one of our greatest marketing assets as it represents our organization to the softball community, sports industry, sponsors and the general public.  Our brand also makes the connection between the National Organization and our Local Associations while promoting our link to the USA Softball National Teams.  

Protecting the USA Softball brand also helps in the support of the USA Softball National Teams as USA Softball receives support from sponsors, suppliers, licensees and donors.  Official USA Softball partners provide critical funding for athletes and athlete programs and, in exchange for their support, are allowed to use USA Softball trademarks to convey their link to our organization.  

When there is unauthorized use of USA Softball trademarks without authorization, USA Softball's brand is threatened as this creates the illusion of non-exclusivity to partners of those rights.  It is vital that USA Softball protects our partners rights.