USA Triathlon Foundation Launches “Buy One, Give One” Youth Membership Promotion for Month of May

By USA Triathlon | May 01, 2019, 11:32 a.m. (ET)

COLORADO SPRINGS, Colo. — The USA Triathlon Foundation today announced a “Buy One, Give One” youth membership promotion throughout the month of May to introduce aspiring youth across the country to the multisport lifestyle. For all USA Triathlon adult annual memberships renewed or purchased in May, the Foundation will donate one youth digital membership to a child in need. 

Youth digital memberships include all of the standard USA Triathlon Youth Membership benefits, but without the delivery of printed materials by mail (e.g., digital members receive the online edition of USA Triathlon Kids magazine and other communications). 

The Foundation’s goal during the month-long initiative is to inspire 10,000 youth membership donations that can be distributed throughout the year.

Current USA Triathlon annual members who are not up for renewal in May can still be a part of the initiative. By renewing early, current members will receive a one-year extension on their existing membership while also donating a youth digital membership.

In addition, anyone can give a standalone youth digital membership by making a monetary donation to the USA Triathlon Foundation. Each $10 donation made via this link will provide one youth digital membership to a child in need. The standalone scholarship program is an ongoing initiative that will continue beyond the May promotion.

“The USA Triathlon Foundation is proud to support the future of our sport through the ‘Buy One, Give One’ promotion, as well as our ongoing youth scholarship initiative,” said David Deschenes, Executive Director of the USA Triathlon Foundation. “The Foundation’s mission is to open pathways to triathlon for all, especially those who are otherwise underserved. This is a perfect example of that mission in action, and I encourage all current or prospective USA Triathlon annual members to take advantage of this opportunity to make a difference.” 

“Multisport can positively impact young people in so many ways — from increasing their health and confidence, to being the catalyst for lifelong friendships,” said Meg Duncan, Youth Program Manager at USA Triathlon. “For that reason, increasing youth participation is a key element of USA Triathlon’s Strategic Plan. We look forward to working with race directors, coaches, and clubs throughout the year to ensure each donated membership is given to a child who needs it most. At the same time, the May initiative gives us the chance to engage with USA Triathlon members who may not otherwise be involved with our youth programming, which brings our entire multisport community closer together.”

The May “Buy One, Give One” promotion is just one element of USA Triathlon’s ongoing initiatives to support youth participation. The organization is also increasing its online educational content, strengthening its partnerships with local community groups and enhancing its nationwide grassroots programming. USA Triathlon announced in February its first-ever National Youth Series, which awards a complimentary 2020 youth digital membership to participants who complete three or more races in the series.

For more information about how to be considered for a youth digital membership donation, parents and guardians may email youth@usatriathlon.org. All donations will be needs-based.  

USA Triathlon will also work with its youth-focused coaches, race directors, clubs and regional volunteers to distribute scholarship information to local community groups and prospective youth in diverse communities.

The “Buy One, Give One” promotion will be in effect from May 1-31. 

For more information about USA Triathlon’s youth programming, including event calendars, training tips and more, visit usatriathlon.org/youth.

Visit usatriathlonfoundation.org to learn more about the USA Triathlon Foundation and the programs it supports, or to make an online, tax-deductible donation. For gifts-in-kind and bequests, email info@usatriathlonfoundation.org. One hundred percent of all 2019 donations support aspiring multisport athletes and programs. 

About the USA Triathlon Foundation

The USA Triathlon Foundation was created in 2014 by the USA Triathlon Board of Directors as an independent tax-exempt 501(c)(3) entity. Under the leadership of its Trustees and Committee members, the Foundation serves as a means to create a healthier America through triathlon and seeks to transform lives by opening up new pathways to the sport for all, especially those who are otherwise underserved. The USA Triathlon Foundation operates with the belief that every child should have the chance to participate, every paratriathlete should have the opportunity to compete, and every aspiring elite athlete should be able to chase his or her Olympic dream. Since the Foundation’s inception, more than $2.4 million has been provided to worthy causes and organizations that support its mission. Donations to the USA Triathlon Foundation ensure America's youth are introduced to the benefits and fun of a multisport lifestyle, athletes with disabilities receive the training, support and gear to be able to participate and excel, and the best aspiring young athletes have a chance to pursue their Olympic Dreams. Visit usatriathlonfoundation.org to learn more and donate today.

About USA Triathlon

USA Triathlon is proud to serve as the National Governing Body for triathlon, as well as duathlon, aquathlon, aquabike, winter triathlon, off-road triathlon and paratriathlon in the United States. Founded in 1982, USA Triathlon sanctions more than 4,300 events and connects with more than 400,000 members each year, making it the largest multisport organization in the world. In addition to its work at the grassroots level with athletes, coaches, and race directors — as well as the USA Triathlon Foundation — USA Triathlon provides leadership and support to elite athletes competing at international events, including International Triathlon Union (ITU) World Championships, Pan American Games and the Olympic and Paralympic Games. USA Triathlon is a proud member of the ITU and the United States Olympic Committee (USOC).