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USA Triathlon Announces Partnerships with Health IQ and State Cycling Wheels

By USA Triathlon | July 05, 2017, 4:14 p.m. (ET)

COLORADO SPRINGS, Colo. – USA Triathlon today announced relationships with special-rate life insurance agency Health IQ as a corporate partner, and race wheels manufacturer State Cycling Wheels as a supplier for the USA Paratriathlon National Team.

Health IQ works with some of the top insurance carriers in the country to offer special rates on life insurance* to triathletes and others who engage in an active lifestyle. As a licensed insurance agency in all 50 states, Health IQ has helped thousands of health-conscious individuals secure billions of dollars in life insurance coverage.

According to a 2014 study in the International Journal of Sports Physiology and Performance, endurance athletes have a 27 percent lower risk of mortality from cardiovascular disease and a 40 percent lower risk of mortality from cancer. 

“We believe the best way to improve the world’s health is to celebrate the health conscious through social and financial rewards,” said Munjal Shah, Founder of Health IQ. “We know that endurance athletes value their health and are committed to taking care of their bodies. Partnering with USA Triathlon is something that we are very excited about, as triathletes of all levels embody the Health IQ mission.”

“USA Triathlon and Health IQ share a commitment to fitness and promoting healthy living for adults through participation in physical activity and sport,” said Chuck Menke, Chief Marketing Officer at USA Triathlon. “Together we have an incredible opportunity to reward USA Triathlon members for their active lifestyles by providing access to special-rate life insurance.”

USA Triathlon annual members can qualify for special rates by verifying their triathlon knowledge and health consciousness through a short quiz at Proof of USA Triathlon membership for a year or longer, or certified competition results can also help members qualify for special rates.

About Health IQ

Health IQ’s mission is to improve the health of the world by celebrating the health conscious through social and financial rewards. As an official partner of USA Triathlon, Health IQ offers USA Triathlon members access to special-rate life insurance for triathletes. Health IQ is a licensed life insurance agency in all 50 states and has helped tens of thousands of health-conscious people, including triathletes, secure billions in insurance coverage. Founded in 2013 by a team of health-conscious entrepreneurs, Health IQ gathered research and data to convince top-rated, innovative insurance carriers that health-conscious people have lower mortality and deserve lower rates on life insurance. Learn more at

*Rates are subject to Health IQ’s verification exam and further underwriting criteria

State Cycling Wheels
As an Official Supplier for the USA Paratriathlon National Team, State Cycling Wheels will equip U.S. elite paratriathletes with industry-leading race wheels for use during national and international competition. 

State Cycling Wheels manufactures alloy and carbon race wheelsets specifically for the demands of race-proven athletes. Designed to be both lightweight and aerodynamic, each wheelset has been tuned for optimal strength, durability and quality. 

The wheels, compatible with standard road and triathlon bikes, are a key piece of equipment to maximize the performance of elite paratriathletes.  

“State Wheels is proud to support U.S. paratriathletes as they represent our nation in competitions across the world,” said Joseph LaFico, Owner and Founder of State Cycling Wheels. “We are committed to producing equipment that elite athletes can rely on – because we know that when we combine exceptional talent with optimal gear, these athletes will land on the podium when it matters most.”

“The USA Paratriathlon National Team has competed with State Cycling Wheels in several competitions this season and earned impressive results on the international stage,” said Amanda Duke Boulet, Paratriathlon Program Senior Manager at USA Triathlon. “With State Wheels as a Supplier, our athletes can approach their races with complete confidence in their gear, allowing them to focus entirely on their athletic performance.”

About State Cycling Wheels

In 2010, State Wheels began proudly hand building alloy and carbon race wheels exclusively in Austin, Texas. It delivers industry-leading products to both racers and dedicated recreational cyclists. State Wheels products are race-proven, with results including USA National Criterium Champions, National Racing Calendar podiums as well as worldwide IRONMAN top-five finishes. In conjunction with producing top-level products, State Wheels has enjoyed providing race support for local and national level events since its inception.

About USA Triathlon
USA Triathlon is proud to serve as the National Governing Body for triathlon, as well as duathlon, aquathlon, aquabike, winter triathlon, off-road triathlon and paratriathlon in the United States. Founded in 1982, USA Triathlon sanctions more than 4,300 races and connects with nearly 500,000 members each year, making it the largest multisport organization in the world. In addition to its work with athletes, coaches, and race directors on the grassroots level, USA Triathlon provides leadership and support to elite athletes competing at international events, including International Triathlon Union (ITU) World Championships, Pan American Games and the Olympic and Paralympic Games. USA Triathlon is a proud member of the ITU and the United States Olympic Committee (USOC).