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USAT Partners with Competitor Radio for Olympic Athlete Interviews

April 08, 2008, 12 a.m. (ET)

COLORADO SPRINGS, Colo. (April 8 2008) USA Triathlon and Competitor Radio have partnered to help promote the triathletes who will be representing the U.S. at the upcoming Olympic Games in Beijing, China.

As an Official Radio Show of USA Triathlon, Competitor will produce a series of interviews and other shows dedicated to the multisport lifestyle and featuring the rise of the 2008 U.S. Olympic Triathlon Team. The programs will air on Mighty XX (1090 AM in Southern California) and at www.competitorradio.com through September 2008

“As the sport of Triathlon grows, it is important for us to find new and effective ways to reach multisport athletes across the country,” said USAT Senior Vice President of Marketing and Communications Tim Yount. “The Competitors Radio shows will produce quality multisport pieces that are available via podcast no matter where you are. Keeping triathlon fans up to date as we head to Beijing is particularly important to us this year.”

Bob Babbitt, creator and host of the Competitors Radio Show, is excited about promoting the athletes who will represent the U.S. in Beijing.

"I have been a huge supporter of USA Triathlon from the very beginning, and to team up with them to promote our Olympians heading into Beijing is a huge opportunity," said Babbitt. "I had the honor of announcing the 2000 Olympic Triathlon Trials in Dallas and to be in Sydney for the first ever Olympic triathlon. It's an exciting time to showcase interviews with some of the best triathletes on the planet and to work hand-in-hand with USA Triathlon to help promote the great work they do."

About Competitor Radio
Bob Babbitt has been involved with the multisport for almost 30 years, first as a competitor, then as an entrepreneur, journalist, radio show host and event creator. Since his first Ironman in 1980, he has co-founded Competitor Publishing, which now owns five regional fitness publications around the nation with a total circulation of 430,000. He also co-founded the Challenged Athletes Foundation (CAF), which has raised over $16,000,000 to help disabled athletes stay in the game of life, plus he created the Muddy Buddy Ride and Run Series-he is the guy in the frog outfit – which this year will have over 20,000 participants in the eight events around the country.

In 1990 Babbitt started THE COMPETITORS RADIO SHOW, which he hosts every Sunday evening with Ironman legend Paul Huddle. The show then goes to www.competitorradio.com where there have been over 500,000 downloads and podcasts of the nearly 200 archived shows with everyone from triathlon Olympian Hunter Kemper to Ford Ironman World Champions Paula Newby-Fraser, Dave Scott and Mark Allen.