2018 Race Director Summit

Colorado Springs, Colorado

Feb. 23 - 25, 2018


2018 Race Director Summit2018 USA Triathlon Race Director Summit

The newly revamped USA Triathlon Race Director Summit will be held Feb. 23-25, 2018 in Colorado Springs, Colorado, at the U.S. Olympic Training Center. This event is a new spin on the industry-leading event for race directors to learn from each other and network with peers from across the country. Attendees will participate in group sessions where they will work together to identify pain points in the industry and collaborate on solutions.
 
Registration has closed.

Participants will be on site at the U.S. Olympic Training Center where Olympic hopefuls live and train. Housing is available at the Antlers Hotel in downtown Colorado Springs. Shuttle service will operate between the Antlers and the CSOTC on Saturday and Sunday.

Schedule

Friday, February 23
1-5 p.m. Check-In at U.S. Olympic Training Center (OTC) Visitor's Center
5-7 p.m. Welcome Reception
After Reception Dinner on your own
Saturday, February 24
  Breakfast for Race Directors in Residence at OTC / All others breakfast on own
7-8:30 a.m. Check-In
8:30-8:45 a.m.
Welcome
8:45-9:45 a.m.
USA Triathlon Overview and strategic plan | Rocky Harris, USA Triathlon CEO
9:45-11 a.m. Race Director Committee Panel #1
  Breakout Sessions 
11:15 a.m.-12:30 p.m. Optimizing Grass Roots Marketing and Social Media to Grow Your Race Appealing to both Traditional, Older and Millennial Triathletes Effective Pricing, Promotion, Referral and Discounting Strategies for Increasing Attendance
12:30-1:30 p.m. Lunch at Olympic Training Center (All Attendees)
1:30-3 p.m. Growing Participation for Kids and Women in Multisport What are the Top Things you as a Race Director would like to see from USAT Creating a Trusted Circle and Choosing the Correct Core Staff
3:15-3:45 p.m. Top Three Report Backs from Each Breakout Session
4-5 p.m. USA Triathlon Board of Directors and Race Director Committee Update

Dinner on Your Own 
Sunday, February 25
7-8:30 a.m. Breakfast for Race Directors in Residence at Olympic Training Center / All others on own
8:30-9:45 a.m. USA Triathlon Events Department Overview and Q&A             
9:50-10:30 a.m.  Race Director Committee Panel #2: What We Heard and What's Still Missing?
10:30-11 a.m.  Wrap Up and Next Steps

 

*schedule subject to change

Content

Breakout sessions will cover host of different topics in small group settings that will encourage group discussion. These topics will include:

  • Optimizing grass roots marketing and social media to grow your race
  • Appealing to both traditional, older and millennial triathletes
  • Effective pricing, promotion, referral and discounting strategies for increasing attendance
  • Growing participation for kids and women in multisport
  • What are the top things you as a race director would like to see from USA Triathlon
  • Creating a trusted circle and choosing the correct core staff

Price and Details

  • Registration is $150
  • Additional tickets for guests to attend the Friday Night Reception are $15
  • 8 CEUs will be offered
  • 5 Coaching CEUs will be offered
  • One option for attendees looking for ground transportation from DIA to Colorado Springs is the Colorado Shuttle. Book early to guarantee a seat on the shuttle.