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USA Softball National Office seeks Marketing/Communications Coordinator

Jan. 29, 2021, 1:31 p.m. (ET)

USA Softball, the National Governing Body of Softball in the United States, seeks applicants for the position of Marketing/Communications Coordinator. This is a full-time position at the National Office in Oklahoma City, Okla.

Interested applicants should submit the following by February 21, 2021 to Dre McKee, Managing Director of Marketing: amckee@usasoftball.com

  • Cover Letter, Resume and two letters of recommendation

Subject Line: APPLICATION FOR MARKETING/COMMUNICATIONS COORDINATOR

 USA Softball Marketing/Communications Coordinator

 

DUTIES AND RESPONSIBILITES:

Communications/Marketing

  • Perform as staff photographer at USA Softball events, including Grassroots and National Team coverage, the USA Softball Annual Meeting and USA Softball Hall of Fame Complex events
  • Create video content for USASoftball.com and USA Softball social media that strategically highlights USA Softball and its mission
  • Ability to work independently and produce video content for a wide range of projects within the USA Softball organization
  • Assist in overall media strategy as it relates to multimedia production, including but not limited to, print material, web material, video, presentations, commercials and interactive media
  • Collaborate with Marketing and Communications departments on preparing scripts for video content to align with overall media strategies and goals
  • Serve as project lead throughout the project lifecycle for a variety of photo and video projects. This includes conceptualizing, producing, shooting, editing, revisions and post-production
  • Assist the Marketing and Communications department with graphic design, including content creation for eblasts, social media and website content
  • Coordinate with Marketing and Communications department on USA Softball digital publications, including the “Inside Pitch”, “Balls and Strikes Online Magazine”, media guides and other productions
  • Assist the Marketing department in licensing and branding to help maintain USA Softball guidelines
  • Collaborate with Marketing and Communications to increase awareness for USA Softball through various media channels
  • Research and help implement new technologies and equipment for USA Softball, including live event streaming, video blogs and instructional content
  • Maintain a searchable archive of B-Roll, audio files and photos for USA Softball archives
  • Help determine strategic placement of media on traditional and new media platforms
  • Perform as-needed as an on-air host or reporter for selected projects
  • Assist the Marketing and Communications Managers on projects such as press releases, writing relevant stories, collaboration with sponsors, etc.  

    Grassroots Programs

  • Act as the lead on USA Softball grassroots content, creating marketing materials to promote USA Softball across all 50 states
  • Cover USA Softball grassroots events ranging from select travel tournaments to National Championship play and produce recaps, highlight clips and other promotional items
  • Work with National Championship and tournament directors on establishing live streaming of USA Softball events

    Umpire Program

  • Assist Director of Umpires with educational videos and graphics to cover umpire training and mechanics
  • Produce a monthly “Umpire Mechanics” in video format that covers popular topics in the umpire community
  • Produce Certified Equipment and other educational video tutorials for USA Softball tournament officials and administrators

    USA Softball Hall of Fame Complex

  • Assist with coverage for USA Softball Hall of Fame Complex events, including photos, video recaps and    highlights from events
  • Coordinate live-streaming for USA Softball Hall of Fame Complex events, including tech support for event staff

    National Teams/International Events

  • Assist with coverage for USA Softball National Team events, including photos, player interviews and highlight reels
  • Create instructional videos and tutorials with National Team athletes that can be utilized in USA Softball’s educational resources, mobile apps, social media and website

*Other duties as assigned

Required or Desired Skills:

  • Bachelor’s Degree in Sports Marketing and/or Communications or a related field
  • This is an entry level position
  • Internship experience preferred 
  • Excellent organizational focus and attention to detail
  • Strong understanding of marketing and communications concepts and strategies
  • Photoshop, Graphic Design software’s, ability to create graphics preferred 
  • Clear, concise and effective verbal and written communication skills
  • Ability to be a self-starter as well as work in team environment to assist the Marketing and Communications Departments in providing quality customer service.
  • Flexible schedule with the ability to work some weekends and travel domestically
  • Works effectively and quickly in a dynamic environment
  • Ability to lift heavy packages and work outside for event setup
  • Eager to learn in an ever-changing industry
  • A passion for sports