Duluth Trading Company USA Luge Running of the Balls adds blue hue

By Sandy Caligiore | Oct. 22, 2019, 12:18 p.m. (ET)


LAKE PLACID, N.Y. – Duluth Trading Company, title sponsor of the fifth annual USA Luge Running of the Balls, has announced the prize winnings for the Nov. 30 event at Mount Van Hoevenberg in Lake Placid.

The Duluth Trading Company USA Luge Running of the Balls 5 is an exciting initiative which directly supports the team’s athletes and programs. Fans will be able to buy balls for $10 each, or three balls for $25.

“We are proud sponsors of USA Luge and are excited to partner with the team for such a fun and interactive fundraiser like Running of the Balls,” said Ricker Schlecht, VP of Product and Creative at Duluth Trading. “As the Official Off-Sled Outfitter, we’re thrilled to bring our brand to life in another way onsite at this year’s World Cup, and we look forward to cheering on the team this season.”

Duluth Trading Company, the Official Off-Sled Outfitter for USA Luge, has raised the ante by providing the following merchandise and cash prizes:

1stLifetime Leather Travel Duffle Bag + Buck Naked Underwear

2nd – Tool Bag + Duluth Flannel (Men’s or Women’s) + Buck Naked Underwear

3rd – Tool Bag + Buck Naked Underwear

4th – CargoBold Backpack + Duluth Flannel (Men’s or Women’s) + Buck Naked Underwear

5th – CargoBold Backpack + Buck Naked Underwear

6th – Karl’s Lunch Box + Duluth Flannel (Men’s or Women’s) + Buck Naked Underwear

7th - Growler + Duluth Flannel (Men’s or Women’s) + Buck Naked Underwear

8th – Growler + Buck Naked Underwear

9th – Flannel (Men’s or Women’s) + Buck Naked Underwear

10th– Spit & Polish Gift Basket + Buck Naked Underwear

Last – Tougher Guy Hat + Buck Naked Underwear

Duluth cash prizes will be awarded as follows:

1st: $1,000

2nd: $500

3rd: $300

4th: $200

5th: $100

last place: $100

Media sponsors include the Lake Placid News, The Mix 93.3 WSLP, Adirondack 105 and 102.1 Lake FM.

Additional support is coming from Mountain Dental, Bear Essentials, Casella Waste Systems, High Peaks Ford, High Peaks Resort, Lake Placid Family Dental, Mountain Orthotics and Prosthetics, Cobble Mountain Lodge, Hoffman Auto, Golden Arrow Resort, Saratoga Olive Oil and Margarita Sears with more to be added prior to race day.

The “funraiser” will be held on Saturday, Nov. 30, immediately following the conclusion of Viessmann World Cup luge racing which will air live on NBC at 2:30 PM ET.

There will also be a race within the race as a collection of blue-colored lacrosse balls rolls down the Olympic Sports Complex sliding track simultaneously with the yellow and white. The two concurrent events were very popular last year when the blue race debuted.

The additional race of blue lacrosse balls will give the owner of the fastest ball a free trip to the 2019 World Championships in Sochi, Russia, courtesy of Bucket List Events, the official hospitality partner of USA Luge.

Over 1,000 lacrosse balls, donated by Summit Lacrosse Ventures, will negotiate the nearly one-mile course. The blue balls, for the trip to Sochi, are offered at $30 each. Fans will be able to participate in this unique event by entering as many balls as they’d like in this two-of-a-kind race that benefits the athletes.

“This has become a really great fun event for the fans and for us at USA Luge,” said Gordy Sheer, USA Luge Director of Marketing and Sponsorships. “Now we’ll do it again for the fifth time in front of the World Cup audience at the track with not one, but two simultaneous events. Having Duluth Trading Company partner with us certainly makes this even better. All money raised will help defray the costs for our athletes at all levels of competition, from the national team down to the development teams.”

On-site fans will be treated to coverage on large screens thanks to the International Luge Federation, Carr-Hughes Productions and the N.Y. Olympic Regional Development Authority.

USA Luge will sell tickets at team headquarters in Lake Placid, currently located at the village beach house while a new facility is under construction on Church Street. To purchase tickets, please call 518-523-2071 X 107, or log on to https://usluge.wufoo.com/forms/usa-luge-5th-annual-running-of-the-balls/