Contact: Amanda Bird, USABS Marketing and Communications Director
(518) 354-2250, firstname.lastname@example.org
USA Bobsled/Skeleton partners with ICON Meals
Lake Placid, N.Y. (November 23, 2020) – USA Bobsled/Skeleton (USABS) announced today a partnership with ICON Meals through October 2022. ICON Meals is a nationwide healthy meal delivery company based out of Farmers Branch, Texas that offers simple, convenient, fresh, and affordable meals delivered to your doorstep. Bobsled and skeleton athletes received the Chef Box during the offseason to help with their training and nutrition goals leading into the season.
“With Icon Meals I have been able to keep my sanity and change my diet to suit my competition needs,” said USA Women’s Bobsled National Team athlete Sylvia Hoffman. “Having ICON Meals readily available this year has set me up perfectly to maintain a strict, clean, and healthy diet.”
Meals are prepared fresh in a HACCP certified kitchen to ensure the safest cooking process in the industry. ICON Meals is an industry leader in vacuum sealing meal technology, and each meal is plated in a 100% recyclable microwave-safe food container and vacuum-sealed to retain freshness. Meals are delivered in a recyclable corrugated box containing a special environmentally safe thermal liner so meals come fresh from the kitchen to your front door.
Bobsled and skeleton athletes received competing in team selection races or participating in development camps in Lake Placid, N.Y. had to complete a mandatory two-week quarantine upon arrival. Director of Athlete Development Mike Dionne said ICON Meals was a vital component to the team during quarantine.
“Athletes had three nutritious meals a day without having to leave their rooms and without needing anything more than a microwave,” Dionne said. “Selecting, shipping, and receiving the meals for the team was easy and seamless. This is an asset for our athletes, and for anyone looking for a healthy meal within minutes.”
In addition to providing meals to USABS athletes, fans can receive free shipping on orders over $115 by using the code “USABS” at checkout. A portion of the proceeds made on every purchase that uses the code goes back to the team.
“We are happy to partner with USA Bobsled/Skeleton and to have the privilege to work with them over the next couple of years,” said Icon Meals CEO Todd Abrams. “We are providing the athletes with healthy, fresh, convenient meal options while taking the guesswork, and time required to locate, prepare, cook, and ship off their hands so that they can focus on what they do best– bringing home medals and standing on the podium for the USA.”
For media inquiries, please contact USABS Marketing and Communications Director Amanda Bird at email@example.com.
About USA Bobsled/Skeleton
USA Bobsled/Skeleton (USABS), based in Lake Placid, N.Y., is the national governing body for the sports of bobsled and skeleton in the United States. For more information, please visit the USABS website at www.usabs.com.
About Icon Meals
ICON Meals is a leading, nation wide, healthy meal delivery company that is on a mission to provide everyone with great tasting, fresh, protein rich meals and snacks that are super convenient through eliminating the need to prepare and cook at an affordable price.