As of March 17, 2020, the fourth season of "Milk Life presents, The Next Olympic Hopeful" has been postponed due to coronavirus (COVID-19).


About The Next Olympic Hopeful
In an effort to increase and enhance the pipeline of world-class athletes pursuing Olympic sport, the United States Olympic & Paralympic Committee in partnership with Milk Life and 24 Hour Fitness has developed a talent-identification program, The Next Olympic Hopeful. The program invites elite American athletes of all sporting backgrounds across the country to apply and tryout for a chance to become a member of Team USA.

The program will first narrow the pool of applicants to 50 athletes to be invited to spend several days at the U.S. Olympic & Paralympic Training Center in Colorado Springs or Lake Placid.The talent-identification program will then evaluate the finalists, putting them through intensive screening and sport-specific training. Athletes will also be taught proper sport-specific techniques from USOPC and National Governing Body high performance staff that coach U.S. Olympians and Paralympians. The OPTC serves as the heart of Olympic and Paralympic sport in the United States, and features world class training facilities and access to leaders in the field of sport medicine, science and psychology.

Following the tryout, six winners will be invited to join national team camps – one for each of the participating sports (cycling, bobsled, skeleton, rowing, rugby and weightlifting). The winners will be eligible to receive financial, medical and training support as they prepare for the opportunity to compete at the Olympic Games. 

About the USOPC
Founded in 1894 and headquartered in Colorado Springs, Colorado, the United States Olympic & Paralympic Committee serves as both the National Olympic Committee and National Paralympic Committee for the United States. The USOPC is focused on protecting, supporting and empowering America’s athletes, and is responsible for fielding U.S. teams for the Olympic, Paralympic, Youth Olympic, Pan American and Parapan American Games, and serving as the steward of the Olympic and Paralympic movements in the U.S. For more information, visit

About MilkPEP
MilkPEP, Washington, D.C., is funded by the nation's milk companies, who are committed to ensuring all children have access to nutrient-rich milk. The MilkPEP Board runs the national Milk Life campaign, a multi-faceted campaign designed to educate consumers about the powerful nutritional benefits of milk – with essential nutrients, including high-quality protein, in each 8-ounce glass. For more information, go to