Inviting Team USA athletes who competed collegiately to celebrate their collegiate experience and honor their school programs.
Inviting Team USA athletes who competed collegiately to celebrate their collegiate experience and honor their school programs.
Your story is a powerful one. The USOPC has been working with current and graduated Team USA college athletes to recalibrate the Olympians Made Here and Paralympians Made Here collegiate solidarity campaigns to bring your voices to the forefront.
This academic year, the campaigns will focus on three, athlete-determined narratives: the value of college sports, unify school communities and why I play my sport. Through quarterly activation opportunities, the USOPC will provide athletes with customized social graphics and storylines to help you shine a spotlight on your collegiate experience. We’re excited to help tell your story alongside more than 130 schools and conferences and several National Governing Bodies who are eager to amplify your voices.
Calling all Team USA athletes who have participated or are currently participating in college athletics. If you’d like to shine a spotlight on your school program and share how it helped shape who you are today, please register today and a member of the collegiate partnerships team will be in touch with your customized graphics.
Review a one-pager of best practices to explore different ways you can participate in the campaign. Be sure to let your NGB know you are planning to participate in the campaign and contact the collegiate partnerships department if you are interested in being featured as part of the college athlete blog series.
Mark your calendars for the first social activation. October 13, 2020 will be the Olympians Made Here/Paralympians Made Here relaunch focusing on unifying school communities. Share your personalized social graphic on that day. Example social copy is available for your review here, and we encourage participants to tag their school programs and NGB in each post.
In addition to the above best practices, the USOPC has prepared a few additional resources to help you get familiar with the collegiate partnerships department, your school’s Olympic/Paralympic footprint and the campaign.
Campaign playbook: Download the playbook to learn more about the campaign and its origins.
Full campaign participant list: See if your school/conference or NGB is registered.
U.S. Olympic & Paralympic Milestone and campaign Roadmap: See what’s happening in 2020-21.
Olympic history database: View your school's Olympic footprint dating back to the late 1800s.
Paralympic history database: View your school's Paralympic footprint dating back to the early 2000s.
Collegiate partnerships website: Learn how the USOPC is supporting its Team USA student-athletes.
Made Here Monday: See how the USOPC has been celebrating its college athletes during the last year.