Olympic Day

The United States Olympic Committee Invites communities across the United States to...

REGISTER HERE FOR OLYMPIC DAY

Celebrate Olympic Day!

June 23, 2010

Olympic Day, held annually on June 23 is celebrated by thousands of people, in more than 160 countries. Commemorating the birth of the modern Olympic Games, Olympic Day is not only a celebration, but an international effort to promote fitness and well-being in addition to Olympic ideals of fair play, perseverance, respect and sportsmanship.

From June 19-26, 2010, communities across the United States will celebrate Olympic Day through educational programming and other activities. Additionally, some communities may want to include Olympic Day as part of an already scheduled event.

In 2009, more than 155,000 people in 170 communities across the United States hosted Olympic Day celebrations. Host organizations and cities joined more than 200 Olympians and Paralympians in proclaiming Olympic Day and celebrating Olympism in their communities. Athletes led discussions with youth about the Olympic Values of excellence, friendship and respect. Sport demonstrations, fun runs and festivals helped to introduce young people to Olympic and Paralympic sport.

One of the best ways to instill these virtues in our leaders of tomorrow is through events organized and supported by local communities. This year, the United States Olympic Committee’s (USOC) goal is to work host organizations and Olympians and Paralympians to grow Olympic Day and promote physical fitness and Olympic Values in communities across the United States. To accomplish this, the USOC has designed a tool kit and a turn-key program that will assist communities across the nation in celebrating Olympic Day. The USOC will work with the over 10,000 Olympians and Paralympians currently living in the United States, making best efforts to have an athlete present at each Olympic Day celebration to share their experiences and the role Olympic ideals have played in their lives.

We would like to invite communities across the United States to join us in this initiative. Please support the Olympic Day mission to promote Olympic values and physical fitness in your community by working with your sports commission, parks department or a community-based organization.

By celebrating Olympic Day, we not only can improve the communities we live in today, we can inspire the champions of tomorrow!

Hosting an Olympic Day Celebration

Olympic Day is a celebration for youth around the world to observe the Olympic values of Fairplay, Perseverance, Respect and Sportsmanship.

To help you stage a memorable Olympic Day in your city, the USOC will provide the following complimentary services and resources:

Assistance in contacting a local Olympian, Paralympian or hopeful to speak at your event
Assistance connecting with community-based organizations (i.e. Boys & Girls Clubs, YMCA)
USOC account managers are available to assist you in planning your event. Please call 719-866-4535 or e-mail OlympicDay@usoc.org for assistance.
Olympic Day Toolkit including:
- Olympic Education Materials (scripts and video) for following topics:
  - Fairplay
  - Perseverance
  - Respect
  - Sportsmanship
- Recommended Olympic Day Event Agenda
- U.S. Olympic Flag
- Certificate of Participation
- Olympic Day Brochure
- Olympic Day Mayoral Proclamation Template
- News Release Templates
- Team USA Logo and Guidelines for Collateral
User-Generated website for posting photographs of your Olympic Day Celebration.

These items, or examples of these items, will be sent to you when your Olympic Day event is confirmed. Many of these items can also be downloaded utilizing the links provided in the Olympic Day Toolkit section of this website.

Olympic Day Celebration Host Requirements

As a Host Organization it is your responsibility to:

Determine date, location and time
Work with USOC to create and implement event
Recruit participants
Market event to general community and local media outlets
Provide photos and videos of your event to the USOC*
Provide a copy of any news stories to your account manager
Submit event recap to USOC*

*Recap information, photos and video will be sent as an Olympic Day Greeting to the International Olympic Family to show our nation’s support of the Olympic Movement.

Olympic Day Tool Kit (DOWNLOADABLE)

Olympic Day Brochure
2009 Participating Cities, Athletes and Organizations
Recommended Agenda for Olympic Day Event (Coming soon)
Three-Week Out General News Release Template (Coming soon)
Final In-Market News Release Template for just prior to the event (Coming soon)
Mayoral Proclamation
Certificate of Participation (Coming soon)
Olympic Day Wrap-Up Form
Team USA Logos and guidelines for collateral (Coming soon)

Olympic Education Materials (Click on the following links to learn about each topic):

2010 Olympic Day Guidelines and Procedures

Olympic Day, a worldwide celebration of the Olympic Movement, is an International Olympic Committee ("IOC") property. The IOC has recognized the United States Olympic Committee (the "USOC") as the National Olympic Committee for the United States.
Conducting an Olympic Day program or activity is a great way for local communities to showcase support for the Olympic Movement.
Any proposed Olympic Day program or activity in the United States is subject to the approval of the USOC, as further described in there Guidelines and Procedures.
The first step will be to determine your desired level of participation in Olympic Day:
You may use USOC-supplied Olympic Day materials to hold an Olympic Day program at a school assembly or other community gathering as described on the USOC’s website.
You may feature an Olympian/Paralympian or Olympic/Paralympic Hopeful at your Olympic Day celebration to speak about Olympic ideals and values.
With prior approval from the USOC, you may coordinate with a local community-based organization that has been approved by the USOC to conduct and Olympic Day event, such as a 5k walk/run, host your own Olympic Day 5k walk/run, or conduct your own unique Olympic Day activities.
You will need to determine the proposed date and time of your Olympic Day celebration, which shall be no earlier than June 19, 2010 and no later than June 26, 2010.
You will need to register your proposed Olympic Day plans using this website.
The USOC will approve, as a matter of course, educational Olympic Day programs. Upon the USOC’s approval of your proposed Olympic Day activities, we will send you a mailing with USOC-created collateral you may use for Olympic Day.
The USOC will contact you to further discuss any proposed Olympic Day plans that involve a run or other event.
Upon the USOC’s approval of your proposed Olympic Day activities, we will send you a mailing with collateral you may use for Olympic Day.
You will be responsible for arranging for media coverage of your Olympic Day event.
Please note that you may note publicly promote your proposed Olympic Day plants until the USOC has approved those plans.
Please note that McDonald’s is the worldwide sponsor of Olympic Day. While some Olympic Day materials provided by the USOC may bear McDonald’s trademarks and logos, you may not contact McDonald’s to underwrite or support your program/activity. Instead, the USOC will direct McDonald’s to those cities’ promotions in which McDonald’s expresses interest.
You may not sell sponsorships or other affiliations to Olympic Day, or otherwise create any commercial affiliation between Olympic Day and any third party.
You may not use Olympic Day as a fundraiser of any kind.
You may not create any Olympic Day merchandise, whether for sale or for give-away.
You may use the USOC’s Team USA Emblem and the word mark “Olympic Day,” in the exact form provided by the USOC, solely on collateral materials promoting a USOC-approved Olympic Day event or program. You may not use these Olympic marks for any other purposes, including but not limited to, on clothing or other merchandise, or in connection with the advertising or promotion of any product, service or company. You may not use third party names or trademarks on any materials bearing these Olympic marks.
The entity that registers the Olympic Day program/event shall be solely liable for all costs and expenses associated with the planning and operation of the program/event, as well as all risks and liabilities associated therewith.
By no later than July 1, 2010, you must complete the attached wrap-up report regarding your Olympic Day program/event, and submit it with a group photo and any video from Olympic Day showing the provided flag, participants and VIPs, via email to OlympicDay@usoc.org.