USAV Board Takes on Growth, Beach Initiatives

Nov. 02, 2009, 12:36 p.m. (ET)

Bill Kauffman
Manager, Media Relations and Publications
Phone: 719-228-6800

COLORADO SPRINGS, Colo. (Nov. 2, 2009) – The USA Volleyball Board of Directors met for a day-long session on Oct. 30 in Holyoke, Mass., the birthplace of world volleyball, as it moved into the second year of its reformed governance structure.

The meeting produced decisions on creating enhanced services for its regions, clubs and members as well as a platform to better leverage growth opportunities for sand/beach volleyball nationwide. Following the board meeting, the USA Volleyball Foundation met to discuss opportunities to raise money to serve previously underserved areas of volleyball audiences nationwide.

“The USAV Board successfully concluded its first year under the new streamlined governance structure implemented in October 2008,” USA Volleyball Board of Directors Chairman David Schreff said. “We are very privileged to welcome new board members Bill Barnum, general partner of Brentwood Associates Private Equity, and also Kathy DeBoer, Executive Director of the American Volleyball Coaches Association. Both Bill and Kathy bring added sophisticated financial and organizational insights to our board that will assist us in continuing our momentum.”

During its meeting which preceded the annual Volleyball Hall of Fame induction ceremonies also held in Holyoke, the Board discussed ways to grow the sport at all levels – youth, juniors and adults, for both indoor and beach disciplines. After a year of careful consideration, the board voted to increase the national office administrative fee – the first fee change earmarked for expanded national and regional office programs in the last nine years – enabling it to better support new growth initiatives for the quad cycle.

“The Board maintains its commitment to broaden services to our expanding youth and adult membership base, now nearing 250,000; to implement new media and social networking methods to connect national office initiatives with the Regional Volleyball Associations (RVAs), clubs and schools; and to better serve both junior and adult members,” Schreff said. “Our RVAs and clubs have done an excellent job of growing membership nearly 10,000 this year and USAV needs to provide even more support for this expanding base. The Board voted to implement a $10 administrative fee increase to begin in the 2010-11 season, and that will help us drive many initiatives to better promote the sport, add volleyball social networking and provide customizable promotional product to regions and clubs."

With 2008 U.S. Olympic beach gold medalists Kerri Walsh and Todd Rogers in attendance, the USAV Board voiced its continued support for upcoming NCAA legislation to add sand volleyball to the women's collegiate varsity ranks and addressed opportunities to improve athlete support in international competitions. Among the organization’s plans is to establish enhanced policy and communications support through a subcommittee of beach-specific experts to guide the board and staff as beach opportunities expand.

“The Board re-affirmed its commitment to expand opportunities for the beach/sand discipline, including support for the current NCAA initiative to recognize collegiate women's sand volleyball as an emerging sport,” Schreff said. “Further, we agreed to provide enhanced planning and athlete services to better support our international beach athletes as they represent the USA in FIVB competition. Also, we are working closely with the new ownership and management team at the AVP to identify cross-promotional opportunities for business partners reaching beach volleyball fans. The sand/beach discipline is expanding worldwide and we must maintain USA competitive pre-eminence. Over coming years we will invest even further in junior and adult events and enhanced international beach athlete support services.”

In accessing the progress USA Volleyball made during the latest board meeting, Schreff indicated the organization will work toward creating new avenues to tie the player community at all levels with media and marketing opportunities for additional branding opportunities.

“Overall, we will continue to identify new and imaginative ways to link our participating player community with the media and marketing partners who can help grow our sport,” Schreff said. “We have a long way to go to connect all 13 million volleyball players in the USA, but it can be done with better uses of social networking media technology, member drives and coordination among USAV's many constituent organizations.”

USA Volleyball Foundation

The USA Volleyball Foundation Board of Directors met on Oct. 30 following the USA Volleyball Board of Directors meeting. The board received an update of the current finances and a report from the new USA Volleyball Foundation Director of Development Tim McCune, who reviewed his activities for the first four months as the director in this newly created position.

The USA Volleyball Foundation’s mission is devoted to supporting and enhancing the purpose, programs and beneficiaries of USA Volleyball. As all National Governing Body’s of sport in the United States, USA Volleyball does not receive governmental support. And the private donations to the Foundation go to support all levels and areas of volleyball, including beach and indoor programs, Paralympics, junior, adult and of course the Olympic teams.

Since taking his role with the USA Volleyball Foundation, McCune has designed a new donor centric web page, hosting activities at the USA Volleyball Junior Girls National Championships, the Women’s Pan American Games in Miami and a celebration/recognition event in conjunction with the City of Anaheim (Calif.), home of the men’s and women’s indoor Olympic Teams.

For more information about the USA Volleyball Foundation, visit All donations - large and small - are currently being accepted by check or credit card and can be sent to:
USA Volleyball Foundation
715 S. Circle Drive
Colorado Springs, CO 80910
Attn: Tim McCune, Director