FOR IMMEDIATE RELEASE: May 16, 2013
ASA unveils new National Championship awards look for 2013 championship season
OKLAHOMA CITY --- The Amateur Softball Association (ASA) and USA Softball, the National Governing Body of Softball in the United States, is excited to introduce a new look and feel of the 2013 Adult and Junior Olympic National Championship Awards. Created and designed by MTM Recognition, the exclusive championship trophy provider of ASA, the new awards bring a fresh and contemporary look to many of softball’s most coveted honors.
“As we celebrate our 80th Anniversary, it was important to us to keep our look appealing to our audience and athletes,” said ASA/USA Softball Executive Director Ron Radigonda. “After the immense hours of practice, travel and sacrifice, earning the right to call your team an ‘ASA National Champion’ is something pretty special and what you take home or hoist in the air is a symbol of tremendous hard work and dedication. We want to provide items that our athletes are proud to display and keep for a lifetime.”
(Click ABOVE to see a photo gallery of the new items).
All National Championship awards, including the team trophies and individual awards, went through a re-design process. As per the ASA Code, the number of participating teams in each of the National Championships determines the trophy package each location receives. In addition, each National Championship team receives a new “Champion” banner customized to the discipline of the tournament.
Click here to see where the 2013 ASA National Championships, both Adult and Junior Olympic, will take place!
"ASA was looking for a new, more contemporary look for their awards program working within a predetermined budget," said Jeff Weis, Creative Director at MTM Recognition. "The goal was to present a fresh new look while capturing the symbolic history of the program. Through the use of quality materials such as optic crystal and high tech processes like full color digital direct print, we were able to deliver an affordable, quality product while honoring the integrity of the ASA symbols and tradition. "
MTM Recognition is headquartered in Oklahoma City, Oklahoma, creating and implementing recognition products and programs that celebrate achievement, reward performance, honor service, and brand and reinforce company image. MTM offers comprehensive, meaningful, memorable recognition solutions.
The Amateur Softball Association, founded in 1933, is the National Governing Body of softball in the United States and a member of the United States Olympic Committee. The ASA has become one of the nation’s largest sports organizations and now sanctions competition in every state through a network of 76 local associations. The ASA has grown from a few hundred teams in the early days to over 210,000 teams today, representing a membership of more than three million. For more information on the ASA, visithttp://www.asasoftball.com/.
About USA Softball
USA Softball is the brand created, operated and owned by the ASA that links the USA Men’s, Women’s, Junior Boys’ and Junior Girls’ National Team programs together. USA Softball is responsible for training, equipping and promoting these four National Teams to compete in international and domestic competitions. The USA Softball Women’s National Team is one of the only two women’s sports involved in the Olympic movement to capture three consecutive gold medals at the Olympic Games since 1996. The U.S. women have also won nine World Championship titles including the last seven consecutive as well as claimed six World Cup of Softball titles. For more information about USA Softball, please visit http://www.usasoftball.com/.