Expand Global Presence and Influence. USA Canoe/Kayak's #5 Goal

March 01, 2012, 7:56 p.m. (ET)

This goal is critical to our overall success as an enterprise. We must achieve and sustain ourselves as a strong partner in the international paddlesports community. In my view, the pillars that support strong relationships/partnerships are the values USA C/K holds dearest. Values such as upholding the highest ethical behavior, honesty, compliant, and being trustworthy. 

The Mission of USA Canoe/Kayak shall be to enable United States athletes to achieve sustained competitive excellence in Olympic, Paralympic, Pan American, and other international competition; and to promote and grow paddlesports in the United States.

Goal #5: Expand Global Presence and Influence

Our Strategies to Expand Global Presence and Influence are the following:

  1. Strategically increase our involvement and representation in the ICF and COPAC

  2. Align international relations efforts with the efforts of the USOC

  3. Expand opportunities to host international events in the U.S.

  4. Partner with the paddlesports industry to further international relationships

  5. Explore international partnerships to enhance program, training, and competitive opportunities to benefit teams and athletes

  6. Increase participation in global broadcast initiatives

What we are doing is real and exciting. We are determined to succeed and put Paddlesports on the map equal to the most recognized Olympic sports. As your Chairman of the USA Canoe/Kayak Board of Directors please know we, your Board of Directors, are 100% committed to this enterprise to ensure success, we will be transparent in all our deliberations, our door is open and we are available. To be upfront we, the staff and board, need to hear from you on how to accomplish Goal #5. I believe we can make a difference as we journey together make the tough calls, right decisions, and enjoy each other’s friendship.  

Paddle Now, Bob Lally

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